At this time, AmazonFresh is only available for new and existing Prime members on an invitation-only basis for most participating regions. Invitations can be requested by web or mobile. You can place AmazonFresh orders on the web , or by using the Amazon app for iOS and Android on your preferred mobile device. Convenient filtering options are available on both platforms, letting you sort by price, food category, local deals, and more.
The more you use AmazonFresh, the better Alexa will get at knowing what you like to keep in your fridge. You can buy just about anything you would normally find at your local grocery store on AmazonFresh. That includes staple items such as fruits, vegetables, canned goods, condiments, packaged snacks, and raw meat. Delivery times will vary, and some vendors offer free shipping to Prime members, while others don't.
In addition to eliminating the Fresh monthly membership fee in the U. Prime members also receive free delivery when ordering from Whole Foods. In Germany, Prime members still have an additional monthly membership fee to use Fresh. However, in October , Amazon reduced the fee for Fresh in Germany from 9. For orders worth less than 40 euros, the delivery fee went from 5. Prime members in Germany who don't want to sign up for a monthly Fresh membership can still use the service for 5.
Amazon isn't the first company to dream up a fast grocery delivery service. Companies like Webvan and HomeGrocer started delivering food to hungry customers in the mids. While both of those companies are defunct, the demand for home delivery of groceries never truly faded.
You can shop using Instacart if you live in about 5, cities in the United States and Canada. The company, founded in , is based in San Francisco and is partnered with more than 40, retail and grocery stores. Personal shoppers fulfill and deliver orders within your requested time frame. The first order is always free. With an impressive infrastructure already established throughout America and same-day delivery available in certain markets, it seemed inevitable that Amazon would enter the grocery market.
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Amazon Fresh is currently invitation-only. If you are in an eligible city, you most likely won't need to wait long for approval. Visit Insider's Tech Reference library for more stories.
Dave Johnson is a technology journalist who writes about consumer tech and how the industry is transforming the speculative world of science fiction into modern-day real life. Dave grew up in New Jersey before entering the Air Force to operate satellites, teach space operations, and do space launch planning. He then spent eight years as a content lead on the Windows team at Microsoft. As a photographer, Dave has photographed wolves in their natural environment; he's also a scuba instructor and co-host of several podcasts.
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